Comments on: What you can learn from Virgin America

By: The myth of the brand facade — Red Slice

The myth of the brand facade — Red Slice — Tue, 27 Dec 2011 19:22:37 +0000

[...] a downhome, even funny, customer service persona) - and they deliver. Virgin America promises to make flying fun again – and everything from their calm and friendly staff to the personalized in-flight entertainment [...]

By: Brand at Work: MOO

Brand at Work: MOO — Thu, 30 Dec 2010 17:25:19 +0000

[...] love brands that use every customer touchpoint to delight their buyers. Most recently, I got the chance to fall in love with MOO. A UK-based firm with a U.S. office in [...]

By: Charles

Charles — Fri, 25 Jun 2010 09:12:07 +0000

Yes, we can definitely learn a lot from companies like Virgin who deliver on their brand promise. I wish more companies integrated fun into their brand mantra and delivered on it.