Two powerful lessons for every new entrepreneur. Got your own to share?

09.01.15 Entrepreneur (Blog)

A wise mentor sits with a serene smile, staring into the bright eyes of the eager protégée. She wraps her arm around the fresh young person and whispers, “Everything is going to be alright. Here’s all you really need to know…” I’m going to bet that was not your experience when embarking on entrepreneurship or self-employment. If you’re like me, it felt more like getting shoved into a deep … [Read more...]

10 Killer Resources to Boost Your Business + Inspire Your Work

8.11.15 - RoundUp (blog)

It’s hard enough to find time in our busy schedules to read all the great posts you can find online, much less consume all that great information. So, this week I thought I’d give you a quick round up of 10 articles from around the web that will wonderfully boost your daily business activities.  Check these out for inspiration, business guidance and a little motivation…and please share to your … [Read more...]

How Starting With No Gets You to Yes

Start with No (blog)

I’ve got a confession to make. The past few months have been full of angst for me over a simple and tired question you’ve most likely faced yourself: What do I want to do when I grow up? Now, I realize this is ridiculous coming from a 40-something wife, mother and business owner who seems to have it all locked down. I mean, seriously, shouldn’t I be all grown up by now? Surely publishing … [Read more...]

What Happens When You Don’t Match Your Brand

match BLOG

A friend recently passed along this story about branding gone bad. I thought it was so moving it warranted a blog post. Last year, this friend-of-a-friend found herself sniffling into a kleenex at the first of many therapy sessions, pouring her heart out on topics like identity and authenticity. This, in and of itself, isn’t particularly noteworthy; many of us have found ourselves on a … [Read more...]

How to Understand Your Competitors Without Falling Into a Jealousy Trap

04.07.15 jealousy TWITTER

Stop me if this sounds familiar. An intelligent, experienced marketing professional gives you the sage advice to keep an eye on what your competitors are doing. So you do. You subscribe to their newsletters. You pore over their lush, beautifully written blog posts. You stalk their social media profiles and notice that their followers number is in the tens of thousands. You read all their … [Read more...]