Starting a business is not easy. Maintaining it for over nine years (gasp!) can be downright unbelievable. People always ask me, “How did you start?" Recently, I cleared out some old folders and came across every yearly plan from 2008 on. As one does when decluttering, I got lost in nostalgia, chuckling to myself about all the things I thought I knew – and how far I’d come. Inspired, I … [Read more...]
Why You Need to Untangle Your Brain
Every night, I do crossword puzzles for a little while before bed. Thank goodness for Kindle and it’s practically unlimited apps! Crosswords help me transition from daily stress into nighttime serenity. My husband totally gets why I have to keep the light on at least twenty more minutes after he turns in. Every day, I switch mental gears and recharge by watching game shows. I eat lunch while … [Read more...]
How to spring clean your brand, business (& life)
It’s that time of year again, when the trees bud, the air warms (at least if you’re not in Seattle) and we start to shed our winter cloaks in lieu of open-toed shoes and lighter fabrics. Freeing ourselves from the unwanted weight of heavy parkas and wool mittens feels pretty darn good. And with that, we also crave shedding some of the crap in our lives with a healthy dose of spring … [Read more...]
Ask the Expert: Matt Heinz on how to sell your heart out
Do you think Sales is a four-letter word? Well, Matt Heinz can help you break it down into something manageable, repeatable and effective. I sat down recently to grill him on his new book, Successful Selling: How to Attract, Manage, Close & Keep More Business in a Buyer-Centric World, The book answers questions like: What are the secrets to unlocking more sales at a lower cost? How do you … [Read more...]