Trick or treaters, pumpkin spice lattes and chilly weather usually signify one thing (the chilly weather part for those of us in the Northern Hemisphere anyway): the holidays are right around the corner.
And with that…the dreaded holiday networking mixer circuit.
While you know you should be doing more networking to boost your brand awareness and grow your business, it’s sort of like knowing you SHOULD be having more kale smoothies – but the thought makes you want to vomit.
But no need to dread, my friend. Here to share 3 tips to survive the holiday networking chaos is my friend and frequent Red Slice collaborator (some of you have read her guest posts here before), networking expert and author Sandy Jones-Kaminski of Bella Domain Media.
Holiday networking is not all eggnog, idle chit chat and cheesy sweaters. It CAN benefit your brand, too (Tweet this!)
- Don’t take networking too seriously. It can and should be fun. Connect with the intention of helping others rather than simply expecting to find the elusive perfect client or biz partner. Relax, take the pressure off yourself and focus on what you can bring to the party or offer in the form of ideas, knowledge or resources (websites, apps, connections, etc).
- Improve your outlook and your fortune will change. If you have a negative outlook on networking, you’re probably sabotaging your chances at connecting with the “right” people. Put all the negative or disappointing encounters behind you and focus on “what’s possible.”
- Take a proactive approach and get off the couch or out from behind your screen and get out there! You eventually have to meet people to know if you’ll really connect with them, and the more people you meet, the more likely you are to find the “right” people for you or your business.
What sanity-saving tips do you have for surviving the holiday networking season? Please share your thoughts below so we can all breathe easier!
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