Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

  • Empathy is Not This

    Empathy is Not This

    When people are scared or unsure, they run back to what they know. And that’s what some leaders are doing in today’s post-pandemic workplace. And it’s pissing me off. I read this article the other day and had….opinions.  Today, as the pandemic fades and a recession looms, employers are back to their old ways —…

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  • What is a Brand Story and Why Does My Business Need one?

    What is a Brand Story and Why Does My Business Need one?

    A small business owner asked me the other day, “What do you mean by brand story? Is that website copy?”  I said yes, sort of. But it’s bigger than that – it is not just one sentence, but it’s also the vibe and value promise of your business. Your brand story is not simply what…

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  • How Your Body Reacts to Mistakes vs. Success

    How Your Body Reacts to Mistakes vs. Success

    I remember how my body felt when I made those BIG mistakes. Do you? How does your body’s reaction compare to your successes? My mistakes felt a little something like this….. Panic rising up my chest into my now flushed face. My stomach somehow dropping to my feet in the opposite direction. Numb or tingling…

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