Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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The Myth of Authenticity
Be authentic. Have an authentic brand. I want to be seen as authentic. Everyone’s all about “authenticity” these days. Which really hasn’t changed all that much since I first blogged about this in 2011. And yet, marketers and entrepreneurs are still fretting out about it. It’s time to bust this myth of authentic branding, once…
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Soul-Sucking or Soul-Stirring?
A good friend of mine had to let one of her best friendships go. They’d had a good run. But recently, things got hard. This friend was dragging her down with negativity and selfishness, constantly putting my friend in the position of cheerleader. Worse, she stole my friend’s joy about her own happiness and success.…
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How to Make Good Habits Stick: A Chat with Sarah Von Bargen
Have you ever committed to a productive or healthy habit only to have it all fall apart and revert back to status quo within a month, a week….or an hour? Yes, I’m talking about that daily afternoon scone I said I would give up forever, but by 2 pm had already scarfed down. Please don’t…
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