Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

7 Tips for Making Facebook Ads Work

Have you ever tried Facebook ads to boost your brand and business? I have, to varying degrees of success. But it wasn’t until I worked with Tammy Martin of Martin Marketing that I realized all the cool stuff you can (and should) do that I didn’t even know existed. There is truly and art and…
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6 clever ways to make your content super shareable

Your content is so sexy. It’s polished. Dazzling. Useful. Funny. You cracked yourself up writing that last post. You made your videographer cry when you shared that poignant story on camera. So why is it just sitting there? There is nothing more frustrating than creating something wonderful, pouring your heart and soul into it, putting…
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What Content Do I Need to Create and How Can I Make a Plan?

You’re a one-person business owner and you need to be 500 places at once. You’re the accountant, the website admin, the account manager, the marketer, the janitor, IT, and – lest we forget – the person who actually has to do the work your business provides. Given all of these demands on your time and…
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