Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
-
The Stories We Tell Ourselves
If you love heady, insightful books that look at how we look at things, you will want to pick up Citizens : Why the Key to Fixing Everything is All of Us by Jon Alexander and Ariane Conrad. Here’s the perfect description: The book shows how human history has moved from the Subject Story of…
-
Why Taylor Swift is the Savviest Marketer We Know
The dog days of summer have never been felt more acutely on our planet than the past few months. Record scorching temps, wildfires. And I’m hearing data that many companies are still not actively treating climate change as a business threat. Sigh. Seriously?! Not to mention the sizzling hot economic buying power of women. Taylor…
-
Leaders: Control or Connect?
Recently, I learned (another) leadership lesson from my parenting journey: Are you trying to control or connect? My defiant son is learning to navigate who he is in the world, apart from Mom and Dad (if I dare slip up and say, Mommy, he is quick to correct!). You can imagine the arguments, stress, exhaustion…
Ready to join the revolution?
Find out how empathetic your brand is RIGHT NOW, and join our newsletter to start shifting your perspective and transforming your impact.