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Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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Microsoft grabs the right position
Are you a Mac or a PC? The epic battle between Apple and Microsoft rages onward, although these days Apple appears to be kicking butt – at least on the consumer front. It’s hard to believe that the iPhone has only been around a few years, not to mention the even younger iPad. The Apple…
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The myth of the brand facade
Flying back from the Midwest this holiday season, we had some customer service issues with American Airlines. Snarky flight attendants, a ridiculously understaffed gate (one poor soul checking in 3 flights – and re-routing passengers from a cancelled flight – but, wow, she was quite a trooper) Yes, they are going through Chapter 11, yes, the industry in…
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The “brand” of Women: Who’s responsible? What can we do?
Last night, a therapist specializing in women and families told me girls as young as 8 years-old are dieting. That’s right….8. When I was that age, I was worried about completing my Strawberry Shortcake doll set. What the hell is happening?! In the last few months, I’ve had my eyes opened to how the “brand” of women is…
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