Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

  • Collaborating to Survive…and Thrive

    Collaborating to Survive…and Thrive

    Whoa, these are some crazy times.  With the global spread of Coronavirus and most business (and personal lives) at a standstill, what’s an entrepreneur to do to keep her business going to weather to storm?  This blog post was originally going to be about when to collaborate from an “outsourcing” point of view. Collaborating to ensure…

    Read more…


  • 3 Tips to Be a Better Storyteller

    3 Tips to Be a Better Storyteller

    People say I’m a good storyteller, which is really nice, since it’s my career. My passion. My purpose.  Stories have the power to inspire, delight, provoke, impact, ignite, and make us think. Whether it’s a play, book, movie, documentary….or brand story…there is a human desire to connect through story.   Stories are often the only thing that…

    Read more…


  • Why Do We Need a Brand Story?

    Why do you need a brand story?  It’s quite simple.   The market is competitive and customers have choices. Too many, actually. We are bombarded by 1000’s of advertising messages every single day.  But for those of you skeptical about how a brand story can help you close deals this quarter, pull up a chair.  We are HUMANS. We have emotions…

    Read more…


Ready to join the revolution?

Find out how empathetic your brand is RIGHT NOW, and join our newsletter to start shifting your perspective and transforming your impact.

Privacy
This field is for validation purposes and should be left unchanged.