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Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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What’s your point of view? You’d better know.
Creating thought leadership for your brand means you have something to say, a point of view to add to the conversation. If you just roll along the way everyone else does, what sets you apart? At that point, you’re simply a lookalike commodity and just another voice adding to the noise. Being a thought leader…
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3 Ways to Build Your Thought Leader Brand
If you’re a consultant of any persuasion, you have probably heard this ad naseum: You have to establish yourself as a thought leader. Let’s break down what this really means, why thought leadership matters and how you can build a thought leader brand. Thought Leadership Defined Thought leadership is simply establishing yourself as the expert…
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5 Foolproof Tips to Keep Your Startup from Tanking
Why do some startups thrive while others die on the vine? It’s often not about the idea itself but management and execution. Today, guest blogger Sean Jones shares 5 tips to ensure your startup stays healthy instead of dying a quick death. Sean is a business writer with a primary focus on the technological sector.…
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