Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

  • 5 Foolproof Tips to Keep Your Startup from Tanking

    Why do some startups thrive while others die on the vine? It’s often not about the idea itself but management and execution. Today, guest blogger Sean Jones shares 5 tips to ensure your startup stays healthy instead of dying a quick death. Sean is a business writer with a primary focus on the technological sector.…

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  • 7 tips on how to create powerful joint ventures

    Today’s guest post comes from Nancy Juetten, PR strategist, speaker and creator of Bye Bye Boring Business Bio – a great resource if you want to get known and be seen as an expert in your field. She’s built a successful business by creating lucrative partnerships and affiliate relationships. Today she shares her tips on how…

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  • Marketing 101: The Music Analogy

    I am often asked to explain the difference between brand and marketing, and  strategy versus tactics to audiences and clients. But today guest columnist Boyan Blocka, a writer, marketer and business consultant based in Vancouver, Canada, gives us a musical jam version of these definitions that are way more fun. His company, Kyosei Consulting works with…

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