Cash flow, creativity, and compassion are not mutually exclusive™
Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

  • Do you judge wines by their labels? An adventure task…

    While we are all taught not to judge a book by its cover, let’s get real. I’ve bought books, magazines, scented lotions, household cleaners (how can you resist Method’s packaging?) and yes, wine based solely on how the label looks. I’m a marketing groupie. I admit it. I’m a sucker for cute, clever or crisp packaging. As…

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  • Innovation Recipe: Think Less + Bitch Less = Create More

    Innovation Recipe: Think Less + Bitch Less = Create More

    You won’t get to marketing innovation with rules, mandates, 25 must-do exercises or management rah-rah sessions. We need to innovate on an individual level before we can contribute to the team before we can contribute to the company before we can contribute to our customers and the world. A culture of innovation can be encouraged top-down but…

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  • Using your book to do good

    Today marks the official print launch of my most recent book, Rebooting My Brain: How a Freak Aneurysm Reframed My Life. (cue crowd roar) In celebration, I’m offering some fabulous launch goodies for those who purchase between now and May 8. You’ll get bonus content plus some fabulous goodies, including free book previews, discounts on books,…

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