Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

What marketing is…and is not

“I don’t believe in marketing.” This is what a CEO who has a few successful tech startups under his belt told someone I know. And it made me laugh. Have you ever told someone sitting next to you on plane what your company does? That’s marketing. Have you ever pitched a client on the value…
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3 powerful tips to fuel your body…and your business

What does running your business and nourishing your body have to do with each other? A helluva lot, it turns out. A few weeks ago, my husband and I embarked on a food transformation. While we both eat fairly healthy, we were still feeling run down in the afternoons, defaulting to poor food choices when…
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Social media: the forum for those who suck at relationships?

Trolls. Haters. Pompous asses. By now, many of you have experienced those people who think hiding behind a computer screen – and often, near anonymity – gives them the right to throw all manners to the wind. Whether a blog post comment that personally insults the writer’s mother or a hand grenade thrown via a sharp…
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