Reinvent or Renew in the New Year?

Perhaps a new way to approach your new year’s goals this year is to decide:

Do I want to reinvent or renew?

This question asks you to reflect on how the last year went for you, which is a much more nourishing way to plan for the future. 

As a recovering Type A overachiever, my bulleted list of 35 new goals (tactics, really) wasn’t serving me anymore so I came up with three new ways to set goals.

But this year, I’ve had the privilege of working with one of my besties, women’s coach Jamie Greenwood, who guides ambitious, big dreaming women on how to live life on their terms. And together, we created NOURISH, a unique retreat to approach the new year with more ease and joy. (Please join my email list to know next time we run it!)

Our first step, before blazing into new year goal setting, is to clear the decks and reflect on the past year.

What went right? What am I most proud of from this past year? When did I feel most fulfilled and energized? What do I want to RENEW?

What held me back this past year? What did not align with my values? What actions, habits, or behaviors (or people) did not serve me well? What can I REINVENT?

Not every new year requires a complete personal transformation! If you thoughtfully reflect on the past year, perhaps you can merely turn up the volume on what’s already working for you. (TWEET THIS!)

For me, I’ve reflected on the many years I’ve offered brand story and messaging consulting to both solopreneurs and fast-growth businesses. The work was starting to drain me. For every amazing client that embraced our co-created work, brought it to life, and found tremendous success, others paid me well yet never executed –  and stayed stuck. And that made me incredibly sad.

With the launch of my book The Empathy Edge, I began delivering keynotes and leadership training about the power of empathy as a strategic leadership, culture, and brand advantage.

Eyes sparkle. Flames rekindle. New leadership paradigms emerge. Attendees leave my talks inspired to redefine success, align their personal values with their career goals, and bring humanity back to their work. And I was inspired to do work that helps people be more compassionate while still achieving excellence. Yes, it can be done!

For me and for Red Slice, this new year is one of REINVENTION. I’m adapting my business model to do more of what lights me up and makes a difference.  I am repositioning myself primarily as an empathy speaker, facilitator, and author.

Strategic advisory work (aka, brand strategy and story consulting) will be less of my focus, and only on an exclusive basis for right-fit corporate clients and larger organizations.

What is a right-fit client? Ready and willing to adapt, revamp, do things differently, and embrace empathy in their leadership, culture, and brand engagement.  Ready to connect and engage emotionally to accelerate impact and revenue.

While I will longer promote my SLICE engagements to solopreneurs, I still love supporting ambitious passionate people doing great work.. Existing courses, plus a new workshop and 5-week course will help you craft a winning brand story and strategy – with empathy at its core – to stand out, attract more ideal customers, and grow your impact.

And of course, my content and podcast will continue to inspire you to amplify your impact. Remember my mantra:  Cash flow, creativity, and compassion are not mutually exclusive!

This is a big reinvention for me and for Red Slice and I hope you will join me in redefining success and hopefully, making the world a more empathetic place. Lord knows we need it.

Stay in the loop on all the changes! Be sure you’re on my email newsletter list for the new website launch and for my new Brand Story Breakthrough course coming soon!

 Photo Credit: Kelly Sikkema on Unsplash 

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