Cash flow, creativity, and compassion are not mutually exclusive™
Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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Brand at Work: Pink’s Original Bakery
I love it when I find cool new branding while I’m out and about. Case in point: my neighborhood Tully’s has been promoting their new bakery items, which are supplied by Seattle’s Pink’s Original Bakery. With the colorful pink striped banners hanging up in store, I just had to grab their brochure. And when I…
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The Dreaded “S” Word
Entrepreneurs love being creative, dynamic, bold, innovative….but they often hate SELLING. Which is kind of funny, seeing as how that is the key to generating revenue. Women business owners especially struggle with what they perceive to be “annoying”, “slick” or “deceitful.” But if you don’t believe in the value of your goods and services –…
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Living your brand – inside and out
I am digging these guys, Incite, who I saw at an American Marketing Association luncheon yesterday. They help companies live their brand inside and out, especially within their operations, HR and employee practices. These are my peeps. As Red Slice always says, brand strategy is something that guides more than your marketing. It can help…
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