Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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Face forward. Eyes on the road. The one rule you should never forget when chasing your dream.
Years ago, I got into a car accident on Virginia’s George Washington Parkway, just outside of D.C. Morning traffic crawled along on this gorgeous bypass road that runs alongside the Potomac River. I was happily headed to my gig as a Marketing Manager at Discovery Networks (yes, I used to get to put on marketing…
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Lights, Camera, Action! 10 posts on marketing lessons from your favorite movies
We all love a good movie. When the perfect plot, setting, dialogue and characters combine with just the right mix of drama, humor and conflict, alchemy takes place and the film magically never leaves you. There’s a lot we can learn about business and marketing if we study films themselves, as well as the promotional buzz that often…
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Is your brand a “bad boy?” 3 signs you might be breaking hearts
You know the type. They knock you off your feet and you’re hooked. They come on all strong with promises of love. And yet, the reality of dating these bad boys (or gals, for that matter) falls so short of your dreams. They are always late. They never call when they say they will. And…
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