Cash flow, creativity, and compassion are not mutually exclusive™
Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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The ABC’s of good content marketing with Sarah Von Bargen
We all know content marketing is a good idea. It’s the whole “making time for it” and “doing it right” that trips people up. But we’re lucky enough today to hear from Sarah von Bargen – blogger/writer/internet awesome-i-fier – with whom I have the privilege of working with often. Sarah has 15 years of writing experience, an MA in…
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What is your customer script?
Oh, wait, you didn’t know they needed one? If brand is all about reputation, than nothing beats it when that reputation spreads organically through word of mouth. You can’t be all places at once, so it pays to turn your customers into your own private evangelist army. Many power brands revel in the fact that…
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Five life (and work) lessons I learned from my dog
Yes, I’ve become that person: a dog owner. I live for little Eddie, who we adopted from the shelter on a rainy January day in 2008. We had wanted a dog for so long and really wanted a Lab, but but wished those dogs could be a bit smaller. And, lo and behold, that day at the shelter…
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