Blog
Maria’s weekly expert insight on empathy-led business, culture and brands
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The brand book is coming! The brand book is coming!
Whew! (Hopefully) final manuscript edits sent to the publisher on Thursday. Now we deal with layout and all of that….can’t wait to get this juicy, practical guide into all my favorite entrepreneurs’ and marketing professionals’ hot little hands. Branding Basics for Small Business: How to create an irresistible brand on any budget should be printed…
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What are your favorite TV shows subliminally telling you to do?
We all know about product placement as a way to cut through the ad clutter and still enable content providers to attract marketers. This is when they embed the product into the actual show, like Coke strategically placing branded cups at the judges’ table on American Idol or Cisco’s video conferencing equipment playing a crucial…
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C’mon baby, light my (entrepreneurial) fire
How’s your cashflow and your mojo? Does your vision match your reality? Does your brand match your soul? Danielle LaPorte can help you answer these tough but important questions so you can make your business dream a reality. I’ve loved her brazen and authentic style ever since we first met a few years ago on…
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