Esther Weinberg: How to Grow, Scale, and Thrive Through Change You Never Asked For!

We’ve been through some serious business and culture shifts the last few years. But this is the way things always are. If it’s not COVID, it will surely be something else in the future. Remember, the only constant is change, even if you don’t ask or plan for it. How can you examine, design and measure your organization’s ability  – and your own leadership ability – to build trust so you can more easily adapt to change and bring your people along?

My guest today is Esther Weinberg, Founder and Chief Leadership Development Officer of The Ready Zone. Esther shares six Zone Performance Indicators, of ZPI’s that are paramount to profitable growth. We also had a rich conversation about how emotions, body, and language impact performance in a real way, how emotions are  “signposts” that should not be ignored, and how to look at complaints as commitments – and offer some tough love advice if you’re a leader struggling to get comfortable with dealing with emotions if you want to achieve high performance. We both have some choice words for you at the end of our interview!

Key Takeaways:

  • As your company changes, it may be time to usher people out of the organization (with empathy and dignity) who are no longer a fit for the changes the company has had and hire someone else who may be a better fit for the new place the company is in. 
  • Culture transcends the physical office space. If your culture is not portable, that’s where the effort needs to be.
  • Create a vision narrative (not just a vision tagline). Give the vision a story that people can get behind and want to be a part of creating.
  • If you hear a complaint as a commitment, think about how that changes what you’re hearing and what action you are willing to take. 

“Emotions are signposts about what is important to us. You have to actually ground yourself in them to see whether or not your emotions are telling you the truth and are leading you in the direction of something that’s important to you.” —  Esther Weinberg

About Esther Weinberg, Founder, The Ready Zone

Esther Weinberg is a business growth accelerator that equips executives in high-growth industries to create big pivots, big impact and big returns. As Founder & Chief Leadership Development Officer of The Ready Zone, she powerfully fast-tracks an organization’s progress by focusing on The Ready Zone’s six Zone Performance Indicators (ZPIs), that are paramount to profitable growth. Esther’s innovative strategies have assisted clients to grow, scale and thrive in the worst and best of times including Netflix, NBCUniversal, Microsoft, CNN, Adobe, Disney, and IMAX. Esther is a member of the Forbes Coaches Council and a contributor to Forbes.

Connect with Esther Weinberg



Her Book: Better Leaders. Better People. Better Results. 6 Eye-Opening Strategies to Thrive Through Change You Didn’t Ask For: 

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