Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

  • What you never want a customer to say about your business

    We’ve talked a lot here at Red Slice about “walking your talk” and living your brand inside and out. Here is one newspaper article quote you never, ever, EVER want associated with your company and brand: “Chevron’s rhetoric and the public image that they put forward is very different from how they’re actually operating.” This…

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  • How to write an email that gets ripped open like a 5 year-old’s birthday present

    Do you get frustrated sending emails to potential clients or partners that never get opened or fall into the ether? I sure do… We’ve all been there: we spend hours poring over every word and line of a carefully crafted email only to click Send and wait like a lovelorn teenager by the phone. Cue…

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  • What the $%^&#! are you waiting for?

    I met someone the other day who told me she wanted to get into acting. So what did she do? She got involved behind the scenes instead. Her plan was that she’d “fall into” being used on-set and on-camera by understanding the behind-the-scenes operations. Luckily, one time she did get asked to be a stand-in…

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