Cash flow, creativity, and compassion are not mutually exclusive™
Blog

Maria’s weekly expert insight on empathy-led business, culture and brands

  • 3 reasons why you should care about your brand strategy

    I was so proud to see that a past Red Slice client, Talent Technology, recently officially rebranded the entire company as Talemetry, which was the brand we created initially for their successful flagship software product. This project was a textbook case for why methodically working on the brand strategy first leads to super successful outcomes.…

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  • How to use video and social media to boost your brand: A chat with Amy Schmittauer

    Today’s digital economy has introduced us to countless people I like to call “artsy-techies.” They geek out on things like hosting options, social media network features and today’s audio/video/web technologies but they are a far cry from the A/V Club nerd of yesteryear. With their savvy style, easy wit and delightful charm, they crank out…

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  • The secret to differentiating your brand? You.

    “Be yourself; everyone else is already taken.” – Oscar Wilde (Tweet!) What makes your brand, business or creative endeavor uniquely you?  When we’re insecure teens, it seems easiest to just copy someone else. At that age, originality is just too risky.  Or is it? Let me take you back to 1988. My best friend and I…

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