Today's guest post comes from Nancy Juetten, PR strategist, speaker and creator of Bye Bye Boring Business Bio - a great resource if you want to get known and be seen as an expert in your field. She's built a successful business by creating lucrative partnerships and affiliate relationships. Today she shares her tips on how to foster these joint ventures so that you are exponentially seen, heard … [Read more...]
Are you a solopreneur? 3 perks and 3 downsides you can easily combat
Going solo in your business is either a launch strategy or a deliberate business model choice. Sometimes you are just getting off the ground and you're a party of One, doing everything from accounting to marketing to product development. Other times, though, you are intentionally creating a lifestyle business and don't want extra complication from staff, tax requirements or overhead. I've … [Read more...]
8 unexpected places to find your next client or customer
It's simple. If you solve a pressing problem or have a story to share that moves, ignites, provokes, heals or amuses people, you can find your tribe. The first step is that you have to really believe in what you're selling. In fact, don't think of it as selling. What is the mission behind what you do? I don't care if you're writing a book, offering massage services or developing enterprise … [Read more...]
12 things you will never regret saying in business
We all have had that moment when our mouth moves 3 milliseconds faster than our brain. Often, the heart has bypassed the brain's filter completely and as you say something, you can almost literally see the words flying out of your mouth in slow motion but can't stop them and stuff them back in. As a fiesty redhead, this has happened to me way more times than I care to admit. With age and … [Read more...]
The Art of the Deal
Negotiation. Partnership. Bartering. Often, it’s the “people management” part of business that causes the most anxiety and challenges. Last week, I was honored to moderate a CRAVESeattle panel for women entrepreneurs titled The Art of The Deal. We tackled these issues and I wanted to share some key takeaways with you. Forging Effective Partnerships When you’re partnering on a project or … [Read more...]