Love running your own business, but overwhelmed by marketing and sales? There are so many options out there, it can be dizzying, even for a marketer like me. But rest easy, friend. You’re about to get your whole world in order! Today I’m interviewing marketing consultant Elizabeth Case of Yellow Dog Consulting. Elizabeth has been a long time sales and marketing pro and her firm helps small … [Read more...]
Want to Succeed? Focus.
Be careful about giving advice. It can come back to haunt you. My almost 4-year-old burned me pretty badly the other day. The modern world does not do us any favors when it comes to presence and focus. I work very intentionally with my son to help him avoid overwhelm and concentrate on one task at a time. When he starts flipping through another book while I’m reading one to him, I gently … [Read more...]
Plan to Your Purpose
Have you planned for next year yet? Don’t stress. It’s okay if you’re in full-on holiday cray-cray time. But as you make space to do this, perhaps sharing my experience will help you. This past week, I embarked on an annual planning session. I tucked away for two days, turned off email (kind of) and all distractions, and got to work on my business and personal goals for the year. PS: I … [Read more...]
Go Get Your Blocks!
Kids teach us the craziest lessons. My 20-month old son adores playing with these stacking boxes he got from his aunt. Ten colorful boxes adorned with letters, colors, shapes and animals provide endless entertainment. He is just now mastering stacking them from largest to tiniest, but for the most part shrieks in delight when I build a tower for him–only to topple it all down in a fit of … [Read more...]
Two powerful lessons for every new entrepreneur
A wise mentor sits with a serene smile, staring into the bright eyes of the eager protégée. She wraps her arm around the fresh young person and whispers, “Everything is going to be alright. Here’s all you really need to know…” I’m going to bet that was not your experience when embarking on entrepreneurship or self-employment. If you’re like me, it felt more like getting shoved into a deep … [Read more...]
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Well, hello there, Rockstar!