We’re always talking about boundaries. How to set them. How to think outside of them. How to break them. So which is it? Set them or smash them? It’s both. Setting boundaries is key to getting more done. When you know who you are, and what needs doing, you can focus. And that means saying no to the wrong opportunities, clients, relationships that don’t serve your … [Read more...]
Say No…But Try it This Way
As a business owner, or even just a busy executive or changemaker, the best skill you can master is prioritization. Since you can’t clone yourself and you do need to sleep (and perhaps see your spouse every once in a while), the art of saying no is a powerful tool in your arsenal. Work and life are all about choices. You can say yes to more of the right things–the right projects, clients, … [Read more...]
Why You Need a Niche
“Niche is rich” so some people say. But why do they say this? I mean, it seems counterintuitive to limit your market size, doesn’t it? You want to sell to as many people who will buy your product or service, don’t you? A few clarifications to help you make better marketing and sales decisions: Your niche is about outbound, not who can buy from you Defining your … [Read more...]
Collaborating to Survive…and Thrive
Whoa, these are some crazy times. With the global spread of Coronavirus and most business (and personal lives) at a standstill, what’s an entrepreneur to do to keep her business going to weather to storm? This blog post was originally going to be about when to collaborate from an “outsourcing” point of view. Collaborating to ensure you don’t try to do all the things … [Read more...]
How to Get Your Team to Align On and Live Out Your Mission
Your mission statement is meant to be a brand tool that informs your decisions on a daily basis. It describes what you do on a daily basis as an organization in pursuit of your larger vision. But as a leader, how do you ensure your team is aligned on mission? And most importantly, how can you ensure they are living it out on a daily basis? The first challenge requires … [Read more...]
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