Do you want to create something that matters? That sort of seems like a trick question, right? Who says "I'd like to create work that's superficial, boring, and disposable?" Nobody, right? But sometimes we're reminded about the importance of putting good things into the world by ... magazines in the grocery store checkout line. There I was, three months after giving birth to my son and buying … [Read more...]
Stuck in neutral? 4 ways to reboot your business and rekindle your fire
Ah, the first blushes of entrepreneurial love. The romance! The energy! But what happens when the passion fades and the reality of demanding customers/clients, overwhelming marketing options and painful tasks (QuickBooks, anyone?) creeps in? Suddenly, your business becomes a grind and you find yourself working harder for less reward, less return…and less joy. Your once appreciative and dreamy-eyed … [Read more...]
Five life (and work) lessons I learned from my dog
Yes, I've become that person: a dog owner. I live for little Eddie, who we adopted from the shelter on a rainy January day in 2008. We had wanted a dog for so long and really wanted a Lab, but but wished those dogs could be a bit smaller. And, lo and behold, that day at the shelter we were shown a shy, skittish Black lab mix, about a year old and only 35 lbs., fully grown. I think we conjured him … [Read more...]
What is the You Economy? A chat with Tara Gentile (take the survey)
Welcome to the You Economy. PS, if you’re a “creative entrepreneur” you’re already part of the movement. At Red Slice, one of my values is that creativity and cash flow are not mutually exclusive. We’re seeing it all around us in the New Economy: people building brands based on a social mission; billionaires supporting philanthropy and profits at the same time – and thousands of small … [Read more...]
What do others see in your brand?
Wow! A writer for Gnosis Arts Microtank assessed the Red Slice brand recently in a very complimentary piece called The Science of Branding. You should check out all parts of this series, as it’s very interesting in terms of how branding works in the human brain. This Part 2 talks about 6 modern branding approaches: individual branding attitude branding emotional branding iconic … [Read more...]
