When it comes to the primary method for attracting new clients or customers, small businesses and entrepreneurs fall into two camps: They rely on website traffic.They rely on referrals. Neither strategy is right or wrong. You just need to be clear on what is your strategy so you can invest your time and money into the right activities. Online shops, of course, rely on website traffic. … [Read more...]
How to Combine Everything Under One Brand
I like things tidy…do you? While I’m considerably less organized as a Type A personality than I used to be prior to my brain injury, I’m still an organization freak. My biggest pet peeve is the jumble of wires behind our TV that is now our hub for cable, internet, phone, game consoles and more. The sight of it literally gives me a headache. But my obsession with organization is a huge benefit … [Read more...]
How to Make Great Videos: An Interview with Nathan Agin
Do you freeze like a deer in headlights when a camera starts filming you and your important message to the world? We all know video is a fabulous way to communicate your brand. But something seems to happen when we turn that RECORD button on. Doesn't matter if we're surrounded by lights on a fabulous set - or recording on our iPhone. As an actress, I totally get this - and it doesn't mean it … [Read more...]
9 Hot Women Your Business + Brand Need Right Now
I’m going to be straight with you: stop trying to do everything yourself. You know who you are: In an effort to “save money,” you sign up for every DIY course under the sun, thinking you’re going to have time to: perfect your writing, code your website, design your flyers, and everything else you need to do to run your business or promote your message. In addition to, you know, doing your actual … [Read more...]
7 Simple and Stunning Blog Post Ideas to Keep Your Ideas Flowing
You’re staring at the cursor and it’s blinking at you, taunting you. You sigh. When you were out driving earlier today, you had a ton of clever blog post ideas that just came to you with no effort. But you couldn’t write them down. And now – poof – they are gone with the wind. This happens to me all the time. I seriously wish I could record the thoughts I have right before falling asleep. … [Read more...]
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