How Your Money Story Impacts your Business Success

Did you know? By the time you are 7 1/2, your money story has already been imprinted on you.  And it’s either fueling or hindering your business success.  What is your money story? It’s your relationship with money. It’s how you view it as a tool or a weapon. As scarce or abundant. How well you budget, plan, save and invest.  All formed […]

Behind the Scenes of Red Slice: Business Grows…and Crisis Strikes (Part 2)

Previously in Part 1 of the Red Slice origin story…   After leaving the security of corporate comfort, I embarked on my consulting business in my new home city of Seattle. Savvy, authentic networking and a rock-solid brand strategy accelerated my early growth, resulting in wonderfully interesting small business clients and a lucrative corporate gig.   If you missed Part 1, including […]

Behind the Scenes: How I Started My Business (Part 1)

Starting a business is not easy. Maintaining it for over nine years (gasp!) can be downright unbelievable. People always ask me, “How did you start?” Recently, I cleared out some old folders and came across every yearly plan from 2008 on. As one does when decluttering, I got lost in nostalgia, chuckling to myself about all the things I thought I knew – and how far I’d come.  Inspired, I decided to share with you […]

How to Spread the Word About Your Business

You open that coffee shop you’ve been dreaming about for ten years. You start that consulting business based on your long, successful career in Corporate America. You start writing that blog you’ve been told to start a thousand times. But where is everybody?????!!! (cry-face emoji) They are living their lives, that’s where they are! We […]

How to Combine Everything Under One Brand

I like things tidy…do you? While I’m considerably less organized as a Type A personality than I used to be prior to my brain injury, I’m still an organization freak. My biggest pet peeve is the jumble of wires behind our TV that is now our hub for cable, internet, phone, game consoles and more. […]

5 Ways to Make Marketing More Enjoyable

I adore business owners that say they hate promotion. It’s super cute. This comes in other forms as well: I hate sales, I hate networking, I hate marketing.  hate writing. Why so much hate? If this is you, let me comfort you a little bit. It’s not that you “hate” any of those things. Truly. […]

Are YOU Your Ideal Customer?

Last week, I had the thrill of speaking on the world-record-breaking Authority Super Summit. It was 100+ speakers providing content-rich strategies for how to build an authority brand. People I adore such as Dorie Clark, Michelle Lederman and more were all a part of it. One of the questions I got in my session was, […]

3 wickedly easy ways to differentiate your brand

Most of us have not invented anything new. As I’ve shared with you before… “We are not doing something customers or clients can’t get elsewhere. We are not discovering a new element or identifying a new species or creating a way for humans to live on Mars. (Some of you may be working on this, […]

Two powerful lessons for every new entrepreneur

A wise mentor sits with a serene smile, staring into the bright eyes of the eager protégée. She wraps her arm around the fresh young person and whispers, “Everything is going to be alright. Here’s all you really need to know…” I’m going to bet that was not your experience when embarking on entrepreneurship or […]

What Content Do I Need to Create and How Can I Make a Plan?

You’re a one-person business owner and you need to be 500 places at once. You’re the accountant, the website admin, the account manager, the marketer, the janitor, IT, and – lest we forget – the person who actually has to do the work your business provides. Given all of these demands on your time and […]