It’s time to go beyond networking and start connecting. Being a good connector reaps endless benefits for your business and life. Knowing the right people gets you jobs faster, scores you more clients, boosts your visibility, increases your acumen and skills, and shapes your ideas. It is also great for your health and enjoyment in your career. But how do you become a good connector if you think … [Read more...]
How to Build a Sales Funnel
“Hi, nice to meet you! You’ve never heard of me before but please click this button/take my business card and spend over $1000 on my products or services.” The underappreciated skill of marketing is to take a customer on journey. One where they get to know you, assess your approach/values, evaluate how you can solve their needs and compare you against the alternatives. This sales cycle can … [Read more...]
Traffic or Referrals?
When it comes to the primary method for attracting new clients or customers, small businesses and entrepreneurs fall into two camps: They rely on website traffic.They rely on referrals. Neither strategy is right or wrong. You just need to be clear on what is your strategy so you can invest your time and money into the right activities. Online shops, of course, rely on website traffic. … [Read more...]
3 Ways to Leverage Your Contacts for Leads
You may think you don’t have enough reach, a big enough email list or enough leads. But you are actually sitting on a goldmine. And you might be ignoring it. Recently, I learned the importance of clearly reaching out and communicating your work to people you know. Yes, just took me more than 11 years in business to learn how to be proactive on this! #latebloomer All of us have networks of … [Read more...]
How to build a sales process and close more deals with Leah Neaderthal
If you’re a coach, consultant or service provider of any kind, you may falsely believe that you have to accept a life of feast or famine. I mean, you never know when or if your next client will land on your doorstep, right? How can you possibly PLAN to reach your revenue number each quarter? Easy. Create a sales process and build a sales pipeline for a consistent flow of new clients who pay you … [Read more...]
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